360 CAMPAIGNS
THE ALIENIST
Years in the making, The Alienist was one of TNT’s most ambitious projects. With marketing touch-points on every platform and a multi-year launch runway expectations were as epic as the show itself. The award-winning campaign helped make The Alienist one of cable’s most successful original series to date.
SNOWPIERCER
Snowpiercer premiered to record ratings and unparalleled industry buzz. Sustaining that momentum over multiple seasons required much more than a traditional TV marketing campaign. Immersive fan experiences and a catalog of engaging content sustained the ratings momentum making Snowpiercer one of cable’s most successful original series.
SAWEETIE
An original music video and remix of Saweetie’s chart smashing track “My Type” helped generate serious buzz for the summer launch of TNT’s Claws